Which Stock Should I Use?

There are a thousand different stocks to choose from when deciding which one suits your label. Consider getting the fundamentals down and then decide with your printer which specific stock is right for you. Below are a few categories to get moving in the right direction. 

  • Paper: Typically, shorter shelf life, rigid, should be laminated or varnished to protect the label. 
  • Gloss 
  • Semi-Gloss 
  • Litho- Matte 
  • Thermal Transfer 
  • Direct Thermal 
  • Fluorescent 
  • Silver Lam Foils 
  • Gold Lam Foils 
  • Tag Stocks 
  • Film: Typically, longer shelf life, possibly harsh environment, durable, some squeezable, can be laminated or varnished.
  • Polyolefin – squeezable white and clear 
  • Polypropylenes – squeezable white and clear 
  • Bopps – Rigid white and clear 
  • Metalized polypropylene 
  • Ultra Clear 
  • Polyesters 
  • Vinyl 
  • Thermal Transfer Films 
  • Direct Thermal Films